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Research reports

Global Market Research 2007

Global Market Research 2007 is the 19th annual industry study undertaken by ESOMAR and the second to be developed in cooperation with KPMG Business Advisory Services. The latest edition provides the most comprehensive assessment yet of the sector's...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 17, 2007
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Citation

B.V., E. (2007a, September 17). Global Market Research 2007. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/global-market-research-2007


Research reports

Global Prices Study 2007

Global Prices Study 2007 is the 7th benchmarking study ESOMAR has conducted since 1982 to help research providers and buyers execute market research projects. The latest edition reports on prices in 63 countries and includes analysis of changes over...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
September 17, 2007
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Citation

B.V., E. (2007a, September 17). Global Prices Study 2007. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/global-prices-study-2007


Magazines

Research World (September 2007)

It is challenging to look at market research in this light and to inspect more closely how this sector performs in relation to comparable disciplines. Also to analyse which companies provide renewal and continually respond to changes in the market...

Catalogue: Research World 2007
Author: ESOMAR B.V.
September 1, 2007
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Citation

B.V., E. (2007a, September 01). Research World (September 2007). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/research-world-september-2007-


Magazines

Research World (July 2007)

No-one would deny that online research has grown enormously and that it has become a dominant data collection method. It is clear that online behaviour has also changed rapidly, especially if we take into account Web 2.0 initiatives in creating a...

Catalogue: Research World 2007
Author: ESOMAR B.V.
July 1, 2007
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Citation

B.V., E. (2007a, July 01). Research World (July 2007). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/research-world-july-2007-


Research reports

ICC/ESOMAR international code (Japanese)

The ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics, which was developed jointly with the ICC (International Chamber of Commerce), sets out global standards for self-regulation for researchers and data analysts...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., ICC B.V.
June 15, 2007
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Citation

B.V. and B.V. (2007a, June 15). ICC/ESOMAR international code (Japanese). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/icc-esomar-international-code-japanese-


Research reports

Decision-makers' guide: The 12 killer questions

The guide takes the form of a hierarchy of twelve questions, through which we would recommend decision-makers work in order to arrive at an informed view of the robustness of the consumer evidence they are using for decision-making.

Catalogue: ESOMAR Codes And Guidelines
Authors: David Smith, ESOMAR B.V.
June 15, 2007
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Citation

Smith and B.V. (2007a, June 15). Decision-makers' guide: The 12 killer questions . ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/decision-makers-guide-the-12-killer-questions-


Magazines

Research World (June 2007)

Are we jumping on the brandwagon? That was the core question discussed at an ESOMAR event a decade ago in Berlin, at a time when ‘brandology’ and ‘brand management’ were fast rising in importance. At the end of the conference, it...

Catalogue: Research World 2007
Author: ESOMAR B.V.
June 1, 2007
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Citation

B.V., E. (2007a, June 01). Research World (June 2007). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/research-world-june-2007-


Magazines

Research World (May 2007)

All sorts of consumer-generated media have come into being in the last couple of years, including blogs, forums, podcasts, online social networks and communities. Here, we are talking about a collective name that is applied to different forms of...

Catalogue: Research World 2007
Author: ESOMAR B.V.
May 1, 2007
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Citation

B.V., E. (2007a, May 01). Research World (May 2007). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/research-world-may-2007-


Magazines

Research World (April 2007)

Most modern businesses have established processes in which a range of disciplines, such as ergonomics, design, business management and market research, collaborate in a structured fashion. The specification of requirements, which forms the basis of...

Catalogue: Research World 2007
Author: ESOMAR B.V.
April 1, 2007
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Citation

B.V., E. (2007a, April 01). Research World (April 2007). ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/research-world-april-2007-